Maruti Suzuki unveils the all new compact, powerful, highly fuel efficient Swift DZire
New Delhi - Car market leader Maruti Suzuki India Limited, unveiled its much awaited next generation all new compact sedan, Swift DZire.The new Swift DZire is wider, taller, has a larger wheel base and is yet compact as compared to the existing Swift DZire. The new Swift DZire is more fuel efficient by almost 7 per cent in Petrol and 8 per cent in Diesel.
The Company along with its vendors has invested over Rs. 230 Crores towards this full model change for the new Swift DZire, This is over and above the Rs 550 Crores invested towards new Swift launched earlier in this fiscal.
At the launch, Shinzo Nakanishi, Managing Director and CEO, Maruti Suzuki India said, “This second new model in our portfolio within six months, demonstrates our faith and confidence in the Indian market. It is also an indicator of our ability to offer new models regularly in shorter time spans. Our engineers have brought in interesting modifications including an Automatic Transmission in the new Swift DZire to meet the aspirations of a young city family”.
Swift DZire is a category leader with over 39 per cent market share in the entry sedan segment. Clocking monthly sales of around 10,000 units, the company expects the new Swift DZire with the full model change to strengthen the entry sedan portfolio and sell much larger numbers. 32 young Maruti Suzuki engineers have smartly integrated over 150 changes on the new Swift DZire.
The front fascia now sports a uniquely designed bumper and grill, carries Suzuki’s characteristic U-Line theme, powerful fog lamps, and character lines on bonnet. Other modifications on the exteriors include ORVM mounted turn signal indicators, characteristic vertical lamps, motion theme alloy wheels and a wrap around cabin wind screen. The rear looks sportier with rear positioned antenna, integrated spoiler and trapezoidal tail lamps. The strong shoulder line and U-line theme is carried from the front for visual continuity.
Source: http://www.marutisuzuki.com/Maruti-Suzuki-unveils-the-new-Swift-DZire.aspx